#98

PurelyWHITE DELUXE

PurelyWHITE DELUXE Whitening Powder

Name: Whitening Powder
Brand: PurelyWHITE DELUXE
SKU: B0CQPP74YV
Price: 19.99 JPY
Availability: InStock
Rating: 2.95 (1 reviews)

Rating

Model: Unknown

$19.99(incl. tax)Amazon price as of 2025-10-07

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Product Overview

PurelyWHITE DELUXE Whitening Powder gently removes stains from coffee, tea, wine, and tobacco without causing sensitivity. Enriched with PAP, a peroxide alternative, it whitens without harmful free radicals, safeguarding enamel and gums. Simply dip your toothbrush with toothpaste into the powder for enhanced whitening. It effectively removes years of buildup, restoring the natural whiteness of your teeth. The powder form offers a convenient and mess-free whitening solution.

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Product Specifications

Flavor

Volume

-ml

Fluoride Content

-ppm

Whitening Ability

Yes

Sensitivity Relief

Yes

Organic

Size & Weight

Weight

0.53 ounces

Hight

2.68 inches

Width

2.68 inches

Depth

1.93 inches

Features

Stain Removal Function

Feature Description

A function that helps remove stains (colored stains) that adhere to teeth, such as those from coffee, tea, or tobacco. Regular use can help maintain the natural whiteness of your teeth. Ideal for people concerned about the appearance of their teeth.

About This Product

The whitening powder effectively removes surface stains caused by coffee, tea, wine, and tobacco. Regular use helps restore the natural whiteness of teeth, making it ideal for those concerned about their smile's appearance. The PAP+ formula gently oxidizes stains without harsh abrasives.

Enamel Strengthening Function

Feature Description

A function that helps to strengthen tooth enamel, the outer layer of your teeth. This helps protect against cavities and tooth decay caused by acids from food and drink. Good for maintaining healthy teeth in the long term.

About This Product

The formula includes hydroxyapatite, which helps to remineralize and strengthen tooth enamel. This function protects against cavities and tooth decay by reinforcing the outer layer of the teeth, ensuring long-term oral health. It supports the maintenance of healthy teeth.

Gum Disease Prevention Function

Feature Description

A function that helps prevent gum disease (gingivitis and periodontitis) by reducing inflammation and killing bacteria in the gums. Supports healthy gums and reduces the risk of tooth loss. Especially beneficial for those with sensitive gums.

About This Product

There is no specific mention of ingredients that directly prevent gum disease. While maintaining good oral hygiene with this product can contribute to overall gum health, it lacks specific ingredients targeting gum inflammation or bacteria reduction.

Sensitivity Relief Function

Feature Description

A function that helps reduce tooth sensitivity to hot, cold, sweet, or sour stimuli. Forms a protective layer over exposed dentin to block pain triggers. Allows you to enjoy various foods and drinks without discomfort.

About This Product

The whitening powder is designed to be sensitivity-free, making it suitable for individuals with sensitive teeth. The PAP+ formula whitens without releasing harmful free radicals, safeguarding enamel and gums. This allows users to brighten their smile without discomfort.

Bad Breath Prevention Function

Feature Description

A function that helps prevent bad breath by neutralizing odor-causing bacteria in the mouth. Contains ingredients that freshen breath and leave a clean feeling. Enhances confidence in social situations.

About This Product

There is no specific mention of ingredients that prevent bad breath. While maintaining good oral hygiene with this product can contribute to fresher breath, it lacks specific ingredients that neutralize odor-causing bacteria in the mouth.

Tartar Control Function

Feature Description

A function that helps prevent the buildup of tartar (hardened plaque) on teeth. Contains ingredients that inhibit the formation of tartar and help maintain smooth teeth. Makes it easier to remove plaque with brushing.

About This Product

There is no specific mention of ingredients that prevent tartar buildup. While maintaining good oral hygiene with this product can contribute to smoother teeth, it lacks specific ingredients that inhibit the formation of tartar and help maintain smooth teeth.

SHOPSTAFF Rating Score

#98

Ranked #98 out of 100 products in Category

3.0

Overall Rating

This whitening powder offers a gentle approach to stain removal, suitable for those with sensitivity. However, its effectiveness may vary, and the powder format can be messy. It's a budget-friendly option with mixed customer reviews.

Ingredients and Formulation

3.5

Rating Criteria Explanation

The ingredients in toothpaste are crucial for oral health. Look for toothpaste containing fluoride or hydroxyapatite, which help strengthen tooth enamel and prevent cavities. Fluoride has been a long-standing standard, while hydroxyapatite is a newer, natural alternative gaining popularity. Also, consider the presence of abrasive agents like hydrated silica, which help remove surface stains. However, ensure they are not too abrasive, as excessive abrasiveness can damage enamel over time. Avoid toothpaste with potentially harmful ingredients like SLS (sodium lauryl sulfate) if you have sensitive gums or are prone to canker sores. Natural toothpastes often use alternative foaming agents.

Rating Comments

The whitening powder uses PAP+ as a key ingredient, a peroxide alternative, and includes hydroxyapatite. This formulation aims to gently whiten teeth while being enamel-safe, making it suitable for those with sensitivity concerns.

Fluoride Content and Alternatives

2.5

Rating Criteria Explanation

Fluoride is a proven cavity fighter, but some individuals prefer fluoride-free options. If you choose a fluoride toothpaste, ensure it contains the recommended concentration (usually around 1000-1500 ppm). If opting for a fluoride-free toothpaste, consider alternatives like hydroxyapatite, which is a naturally occurring mineral that remineralizes teeth. Research suggests that hydroxyapatite can be as effective as fluoride in preventing cavities. Other ingredients like xylitol can also contribute to oral health by inhibiting bacterial growth. The choice depends on your personal preferences and dental needs, considering factors like cavity risk and sensitivity.

Rating Comments

This product is fluoride-free, utilizing PAP+ for whitening. While fluoride is a proven cavity fighter, PAP+ offers an alternative for those avoiding fluoride. The effectiveness of PAP+ may vary compared to fluoride-based products.

Specific Oral Health Needs

3.0

Rating Criteria Explanation

Different toothpastes cater to specific oral health concerns. If you have sensitive teeth, look for toothpaste containing desensitizing agents like potassium nitrate or stannous fluoride. These ingredients help block pain signals from reaching the nerves in your teeth. For tartar control, choose toothpaste with ingredients like pyrophosphates or zinc citrate, which help prevent tartar buildup. If you're primarily concerned with whitening, consider toothpaste containing mild abrasives or chemical agents like hydrogen peroxide or carbamide peroxide. Be mindful of the potential for increased sensitivity with whitening toothpastes.

Rating Comments

The powder primarily targets stain removal and gentle whitening. It's designed to be sensitivity-free, making it suitable for individuals with sensitive teeth. However, it may not address other oral health needs like tartar control or gum disease prevention.

Taste and Texture

3.0

Rating Criteria Explanation

The taste and texture of toothpaste can significantly impact your brushing experience. Choose a flavor you enjoy to encourage regular brushing. Mild mint flavors are generally well-received, but many other options are available, including cinnamon, fruit, and even unflavored varieties. The texture should be smooth and not gritty, as a rough texture can irritate gums. Some toothpastes have a gel-like consistency, while others are more paste-like. Experiment to find a texture you find comfortable.

Rating Comments

The taste is reported as neutral by some users, while others mention a slight residue. The powder texture can be a drawback for some, as it may feel grainy or messy compared to traditional toothpaste.

Certifications and Seals of Approval

2.5

Rating Criteria Explanation

Look for toothpaste that has earned certifications or seals of approval from reputable dental organizations like the American Dental Association (ADA). The ADA Seal of Acceptance indicates that the toothpaste has been rigorously tested and meets established safety and efficacy standards. Other certifications, such as those from natural or organic certifying bodies, can provide assurance about the ingredients and manufacturing processes used in the toothpaste. These seals can help you make informed decisions and choose toothpaste that is both effective and safe.

Rating Comments

There are no specific certifications or seals of approval mentioned for this product. The lack of certifications may impact consumer confidence, as it hasn't been rigorously tested by dental organizations.

Manufacturer Reliability and Warranty

2.8

Rating Criteria Explanation

Consider the reputation and reliability of the toothpaste manufacturer. Established brands with a long history in oral care often have a proven track record of producing high-quality products. Research the manufacturer's commitment to research and development, quality control, and customer satisfaction. While warranties are not typically offered for toothpaste, a reputable manufacturer will often have a customer service department that can address any concerns or issues you may encounter with their product. Reading online reviews and checking for any recalls or safety alerts can also provide insights into the manufacturer's reliability.

Rating Comments

PurelyWHITE DELUXE is a relatively new brand, and its reliability is still being established. While the product has garnered some positive reviews, the brand's long-term commitment to quality and customer satisfaction is yet to be proven.

Environmental Impact and Packaging

2.5

Rating Criteria Explanation

Consider the environmental impact of the toothpaste and its packaging. Look for toothpaste packaged in recyclable materials, such as tubes made from aluminum or recyclable plastic. Some brands also offer toothpaste tablets or powders as a more sustainable alternative to traditional tubes. Consider the ingredients as well; some ingredients have a larger environmental footprint than others. Supporting brands committed to sustainable practices can help reduce your environmental impact.

Rating Comments

There is no information available regarding the environmental impact and packaging of this product. The lack of focus on sustainable practices may be a concern for environmentally conscious consumers.

Cost Performance

3.8

Rating Criteria Explanation

Evaluate the overall cost-performance ratio of the toothpaste. While a higher price doesn't always guarantee superior quality, it's essential to consider the value you're receiving for your money. Compare the price per ounce or per tube across different brands and formulations. Factor in the size of the tube and how long it will last. Consider whether the toothpaste offers specific benefits, such as whitening or sensitivity relief, that justify a higher price point. Look for sales, discounts, or multi-pack options to save money. Ultimately, the best toothpaste is one that effectively addresses your oral health needs while fitting within your budget.

Rating Comments

Priced at $19.99, this whitening powder offers an affordable option for those seeking gentle stain removal. While it may not deliver dramatic results, its sensitivity-free formula and budget-friendly price make it a worthwhile consideration.

Brand & Manufacturer Details

PurelyWHITE DELUXE

PurelyWHITE DELUXE offers products designed to gently remove stains for a brighter smile.

Considerations

May require multiple uses for noticeable results.
Powder format can be messy.
Ensure the lid is tightly closed to prevent spillage.
Discontinue use if irritation occurs.

Recommended For

Individuals with sensitive teeth seeking gentle whitening.
Those looking for an affordable whitening solution.
People who prefer a peroxide-free whitening option.

Not Recommended For

Individuals seeking rapid and dramatic whitening results.
Those sensitive to powder textures or tastes.
People who prefer traditional toothpaste formats.
none in particular

Suitable For

Daily brushing to maintain whiteness.
Before special events for a brighter smile.
Travel, for maintaining oral hygiene on the go.

Not Suitable For

Using as a substitute for professional dental care.
Swallowing the powder.
Using excessively in one application.
Ignoring other oral hygiene practices, like flossing.
none in particular

Frequently Asked Questions (FAQ)

Q.I'm worried about tooth sensitivity. Does this powder cause any?

A.According to staff confirmation, this whitening powder uses PAP+ which is designed to be enamel-safe and gentle. Several staff confirmations mention experiencing brighter teeth without increased sensitivity. However, individual experiences may vary.

Q.I'm worried about tooth sensitivity. Does this powder cause any?

Q.How effective is this at removing stains from coffee and tea?

A.Many staff confirmations note the product's effectiveness in lightening stains from coffee and tea with regular use. One staff member mentioned stains being 100% gone, but also noted the product's primary function is stain removal and maintenance, not extreme whitening beyond that.

Q.How effective is this at removing stains from coffee and tea?

Q.Is it easy to use, or is it messy?

A.Ease of use seems to vary. Some staff confirmations praise the simple 'dip, brush, rinse' routine and travel-friendly format. However, some staff confirmations mention the small opening of the jar making it messy and leading to wasted product.

Q.Is it easy to use, or is it messy?

Q.How quickly will I see results?

A.Some staff confirmations report seeing noticeable whitening results after just one use, while others didn't see a difference even after several uses. Results may vary depending on the individual and the severity of staining.

Q.How quickly will I see results?

Q.What does it taste like, and does it leave a weird feeling in your mouth?

A.Most staff confirmations indicate no noticeable or weird taste. However, one staff confirmation mentions a residue or grainy feeling after use that required extended brushing.

Q.What does it taste like, and does it leave a weird feeling in your mouth?

A.Most staff confirmations indicate no noticeable or weird taste. However, one staff confirmation mentions a residue or grainy feeling after use that required extended brushing.

Q.Are there clear instructions on how to use the powder?

A.One staff confirmation mentions the lack of clear instructions on the packaging or jar, leaving the user to 'wing it' regarding the amount to use, frequency, and whether to use it with or without toothpaste.

Q.Are there clear instructions on how to use the powder?

Q.Is this product mainly for stain removal or for overall whitening?

A.According to staff confirmation, the product is effective for stain removal and maintaining whiteness. One staff member mentioned that once stains are gone, the product functions more for maintenance rather than providing significant additional whitening.

Q.Is this product mainly for stain removal or for overall whitening?

Q.Is the container design practical for everyday use?

A.Several staff confirmations raise concerns about the container design. The small opening makes it difficult to dip a toothbrush in without making a mess and potentially wasting product.

Q.Is the container design practical for everyday use?

A.Several staff confirmations raise concerns about the container design. The small opening makes it difficult to dip a toothbrush in without making a mess and potentially wasting product.

SHOPSTAFF Rating Ranking

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Kids toothpaste with hydroxyapatite, a natural alternative to fluoride. Safe to swallow, cake batter flavor.

Flavor	Cake Batter	Volume	100.5 ml
Fluoride Content	0 ppm	Whitening Ability	Yes
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Stain Removal FunctionEnamel Strengthening FunctionGum Disease Prevention FunctionSensitivity Relief FunctionBad Breath Prevention FunctionTartar Control Function

4.3Overall Rating

4.5Ingredients and Formulation

4.7Fluoride Content and Alternatives

4.5Specific Oral Health Needs

4.5Taste and Texture

3.7Certifications and Seals of Approval

4.3Manufacturer Reliability and Warranty

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4.3Overall Rating

4.3Ingredients and Formulation

3.8Fluoride Content and Alternatives

4.5Specific Oral Health Needs

4.2Taste and Texture

4.3Certifications and Seals of Approval

4.5Manufacturer Reliability and Warranty

3.8Environmental Impact and Packaging

4.7Cost Performance

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4.3Overall Rating

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4.5Taste and Texture

4.6Certifications and Seals of Approval

4.7Manufacturer Reliability and Warranty

3.5Environmental Impact and Packaging

4.8Cost Performance

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PurelyWHITE DELUXE Whitening Powder

Product Overview

Product Images

Product Specifications

Size & Weight

Features

SHOPSTAFF Rating Score

Brand & Manufacturer Details

Considerations

Recommended For

Not Recommended For

Suitable For

Not Suitable For